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INFLUENCE OF SOCIAL NETWORKING ON DEMOCRACY IN NIGERIA: AN OVERVIEW OF 2015 PRESIDENTIAL ELECTION AMONG STUDENTS

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY

In the landscape of contemporary democracies, the influence of social networking platforms has become a pervasive force, reshaping the way societies engage with political processes. Nigeria, as the most populous country in Africa and a burgeoning democracy, has not been immune to the transformative impact of social media on its political landscape. This study delves into the intricate web of the interplay between social networking and democracy, focusing specifically on the 2015 presidential election and its effects on students in Nigeria.

As the digital era unfolded, social networking platforms emerged as powerful tools for communication, information dissemination, and, notably, political engagement. In Nigeria, where democracy is still evolving, the 2015 presidential election marked a significant turning point, showcasing the potential of social media to influence political narratives and mobilize citizens. This overview aims to explore the multifaceted dynamics of social networking within the Nigerian democratic context, with a keen focus on the impact it had on the perceptions, attitudes, and participation of students during this pivotal electoral event.

Democracy, as a fundamental tenet of governance, relies on the active participation of an informed citizenry. Social networking platforms, with their ability to transcend geographical barriers and provide real-time information, have become a powerful tool in shaping public opinion. The 2015 presidential election in Nigeria, characterized by intense competition and historical significance, serves as a compelling case study to understand how social media platforms played a role in influencing the democratic discourse, particularly among the youth demographic.

Nigeria's youth, constituting a substantial portion of the population, have increasingly turned to social media as a means of expression, mobilization, and political engagement. The 2015 election witnessed a surge in online activities, as platforms like Twitter, Facebook, and Instagram became virtual arenas for political discussions, debates, and the dissemination of information. This raises pertinent questions about the extent to which social networking influenced the democratic process and, more specifically, how it shaped the political consciousness of students during this critical juncture.

To comprehensively grasp the influence of social networking on democracy in Nigeria, it is essential to delve into the key aspects that define this relationship. From the rapid dissemination of information to the formation of online communities, social media's impact on political perceptions is far-reaching. Additionally, the ability of these platforms to amplify voices and galvanize support has implications not only for electoral outcomes but also for

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